One of the big questions I see about Facebook is when is the best time to post in order to reach your audience. The time you post depends on the industry and the kind so clients you are trying to engage on your Facebook page. In general its good to post 1 to 2 times a day on Facebook to reach largest number of visitors on your page. A recent infographic from LinchpinSEO helps break down the best days to post on Facebook in 15 different industries. For example companies that are in retail industry will find Mondays the best days to post on Facebook. Non-profits are best to post on weekends.
When it comes to the content of your posts, Keep your posts short, insightful and helpful. Include links to videos or audio files to get the best response. Your posts shouldn’t be longer than 80 characters. Limit the number of posts to no more than 2 or 3 posts a day. Measure the response rates in your insights and look at the number of people that read the posts. Save the longer posts for your blog and share your blog contents with your readers using networkedblogs.com. I mix up the content to useful marketing tips and inspirational quotes my friends and fans send me. Enjoy the infographic. Post any questions in comments here or on my Facebook page.
